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Generative AI: A Pragmatic Guide For B2B CMOs
This guide provides a clear, no-nonsense approach for developing a sound genAI strategy that accelerates marketing and business goals.
Personalised Offers — What to Know and Where to Start
In this guide, you’ll get to learn the different types of data that can help you understand your customers deeply.
Getting the Basics Right: It’s All About the Data
Download this guide and explore how Workday enables organizations to streamline processes, reduce data duplication, and gain valuable insights for informed decision-making.
